Jane Iredale: PureLash Mascara

Naturally long, full lashes—without harsh ingredients.
This gentle yet powerful mascara enhances your lashes with rich pigment, conditioning care, and buildable length. Jane Iredale PureLash Mascara is ideal for sensitive eyes and everyday wear, as it defines and lifts with every stroke. Moreover, its nourishing formula, infused with wheat protein and panthenol, helps strengthen and protect each lash from breakage.

In addition, the smooth, clump-free texture allows for seamless layering, giving you natural volume and separation. Whether worn alone or under another mascara, it delivers beautiful, healthy-looking lashes with lasting comfort and flexibility.

Why You’ll Love It

Dual-sided brush creates longer, fuller-looking lashes top and bottom
Seaweed Lipids & Wheat Protein help thicken, curl, and strengthen
Triple-length cellulose fibers add visible length and density
Panthenol conditions lashes to help prevent breakage
Designed to protect against splitting and brittleness
Free of lacquers, shellac, and petroleum-based ingredients

How to Use

Starting at the base of your lashes, wiggle the brush back and forth as you move upward. Use both sides of the brush for maximum lift and separation.

🛍️ Available now at Artistry Salon – your go-to for Jane Iredale beauty essentials made to nourish and enhance your natural features.

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